Downtown Oakland photoThe secret is out about Downtown Oakland – it’s the place to be. The energy, excitement, and beauty of this urban oasis is a reflection of the natural beauty and diverse cultural history of Northern California. Downtown Oakland is poised between the serene waters of Lake Merritt and the stunning waterfront estuary on the San Francisco Bay. This vibrant city is made up of numerous unique and interesting neighborhoods that are well worth exploring, from the Uptown Arts and Entertainment District to the Jack London waterfront, from Chinatown to Koreatown and from Lake Merritt to Old Oakland and everything in between. Whether you are visiting the Bay Area for the first time, a local seeking to find more hidden gems in The Town you love, or a visitor from a neighboring city looking for a great meal, tasty craft beer or cocktail — Downtown Oakland has it all.

First Friday photoThe Oakland Central campaign was created to promote and support local businesses by attracting patrons to shops and restaurants throughout our downtown and to help visitors navigate all of the great amenities Downtown Oakland has to offer. Our website highlights and celebrates the people who make Downtown Oakland special – our small business owners, restaurateurs and entrepreneurs. Come and see what everyone is talking about and take a gondola ride on Lake Merritt, rent a bike at Jack London Square to explore the waterfront, enjoy the numerous craft beer breweries and outdoor beer gardens along the Oakland Ale Trail eat at one of our world class restaurants, catch a concert at one of the local live music venues, tour some of our fabulous art galleries, taste wines along the Urban Wine Trail, or simply hang out and enjoy the weather in one of our great public squares while sipping on a locally brewed coffee or tea. The choices are endless!

Scootering around Lake Merritt photo There really is no place quite like downtown Oakland! No matter where you go you will find that Craft Is A Way Of Life: from art to architecture, dining to nightlife, and shopping to entertainment, there is much to see and even more to do.

Welcome to Oakland Central!